Wunderman Thompson: Freeze-dried beauty Acaderma1
Research-centric skincare brand Acaderma, based in San Francisco, freeze-dries a variety of under-utilized plants for their skincare benefits, such as the anti-inflammatory, redness-reducing West African kinkeliba or hyperpigmentation-fighting mulberry root. The company, founded in 2018 by chemist Dr. Shuting Hu, applies their academic research to develop serums, cleansers and toners that rely solely on the botanical benefits of their ingredients.
